September 13th, 2018: By Aaron Cooper
Earlier this week. FightZoneNews.com reported that Gennady Golovkin was in the final fight of his deal with HBO. His opponent Saul ‘Canelo’ Alvarez is no different. No matter the verdict come the end of Saturday’s battle at the T-Mobile Arena in Las Vegas, Nevada. This could be the last bout that sees the Mexican superstar on HBO programming.
Canelo’s promoter. Oscar De La Hoya. Told the Los Angeles Times that he will consider a new television or streaming partner for his charge. The former six-weight and three-weight lineal world champion has serious doubts over HBO’s dedication to the sport.
“It makes me wonder if HBO even wants to be in boxing,” De La Hoya told the Los Angeles Times.
“HBO’s been my family since I started boxing and it has been my family up until today,” De La Hoya said. “I’ve always given HBO the first and last opportunity, but this is a business and I must do what’s best for my fighters. I want to do what’s best for Canelo’s career and, right now particularly, boxing is big business on television, with more than 200 fights on a year.”
“I’m going to carefully analyze everything,” De La Hoya said, “and right after the final bell Saturday, I’m moving forward with this decision to explore what’s in Canelo’s best interest.”
Canelo has exclusively fought on HBO since being awarded a controversial decision over Erislandy Lara back in 2014. The rematch with Golovkin will mark his sixth consecutive pay-per-view appearance for the broadcaster since viciously knocking out James Kirkland in May 2015.
With Golovkin also coming to the end of his deal with HBO are we about to see a bidding war for Boxing’s two biggest stars services? Eddie Hearn’s Matchroom and DAZN might seem like the most sensible place for either man to ply their trades. Hearn has Demetrius Andrade and Daniel Jacobs (who is also coming to the end of his HBO deal) in his stable. The two could hold the WBO and IBF world middleweight titles before the end of the year.
My sense is the outcome of those two fights will influence the decision of one Oscar De La Hoya.
“Given the circumstances that boxing is in at this moment,” De La Hoya said, “with ESPN, DAZN and the fact that FOX television has paid millions and Showtime’s doing many things, it’s going to be very interesting for us and Canelo to see what HBO can do to keep him.”